Tracye McDaniel

International Economic Development Council (IEDC) – Equity Playbook Cohort Communities Facilitation

Challenge While issues related to racism and equity have been present for generations, several pivotal events in 2020 shone a bright light on the scale and pervasive nature of racial disparities. In the first quarter of 2020, the COVID-19 pandemic and the associated economic downturn drew attention to the importance …

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El Paso Community Foundation – Borderplex Regional Marketing Framework

Challenge Comprised of three cities in two countries (El Paso, Texas; Las Cruces, New Mexico; and Ciudad Juárez, Chihuahua), the Borderplex region offers a number of advantages for business and talent. To promote these advantages—which include a young and diverse population, a multi-modal transportation network, six international ports of entry, …

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City of Dallas, TX – Economic Development Strategic Plan Review and Implementation Assistance

Challenge Despite its position as the central city of one of the most dynamic regions in the country, Dallas faces fierce competition for investment, jobs, and talent. Many of the city’s regional competitors boast well-funded economic development organizations, enabling them to offer generous financial incentives in the form of land, …

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Texas Association of Business – Statewide Economic Development Plan

Challenge The COVID-19 pandemic and associated economic upheaval had a negative impact on business supply chains, workers, and communities in Texas and around the globe. This upheaval exacerbated existing business challenges, particularly for small- and minority-owned businesses. Along with its challenges, the downturn presented opportunities to build on trends that …

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Greater Fort Wayne Inc. and Fort Wayne–Allen County (IN) – ACT—Allen County Together Plan

Challenge With its wealth of economic assets and increasingly positive economic trends, Fort Wayne–Allen County is poised to solidify its position as one of the Midwest’s premier growth centers. However, certain obstacles stand in the way of achieving this goal including a shortage of developable and re-developable sites, talent shortages, …

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Northeast Indiana Strategic Development Commission – Northeast Indiana Five-Year Plan 2023¬2028

Challenge Despite its long history of collaboration, the 11-county Northeast Indiana region faces significant challenges. These include limited population growth outside of Allen County (Fort Wayne), postsecondary education and credential attainment that lags state and national benchmarks, and per capita personal income levels that have fallen substantially below the US …

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Northeast Indiana Regional Development Authority – Regional Development Plan

Challenge During the preparation of the Vision 2020 plan in 2010, leaders in the 11-county Northeast Indiana region highlighted a critical drop in per capita personal income over a 15-year period as several major employers downsized or ceased operations. Concerns about the region’s economic decline were amplified by stagnating population …

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Greater Sacramento Economic Council (CA) – Board Facilitation

Challenge Like communities across the country, Greater Sacramento experienced unprecedented upheavals and accelerated trends brought on by COVID-19. Unemployment hit its highest level in nearly a century just as the capital region began to see economic development efforts pay off. Local leaders realized that traditional business development and marketing tactics …

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International Shoppes – Public Relations Services/Strategic Relationship Management

Challenge Established in 1951, duty-free and specialty retailer International Shoppes (iShoppes) offers luxury goods such as beauty products, designer fashions and fragrances, gourmet foods, and wines and spirits to airline passengers. The company’s operations had been concentrated in airport terminals across the northeast including JFK International Airport (New York), Logan …

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Eureka Holdings – Advisory Services

Challenge Historically, east Austin has not received a proportionate share of revenue or investment. When investment has occurred in this part of the city, the benefits have often excluded current residents or resulted in displacement. As growth pressures continued to affect major east Austin corridors, forward-looking investors sought strategies for …

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