In the Field

Alex Cooke

Alex holds a master’s degree in public policy from the LBJ School of Public Affairs. One of TIP’s original employees, Alex has deep experience managing organizational, regional, and statewide planning efforts all over the country. He closely follows the aerospace and defense sector and enjoys watching SpaceX rocket launches online.

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Jeff Marcell

Jeff has called the Pacific Northwest home for over 15 years. He started his economic development career at the Greater Houston Partnership, and, before joining TIP, was CEO of the Economic Development Council of Seattle and King County. Jeff is an avid mountaineer and, during climbing season, you might find him on the slopes of Mt. Rainier.

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Jon Roberts

Born in Germany, Jon studied philosophy at the University of Hawaii and the University of Oregon. Prior to joining TIP, he held senior positions in economic development in Oregon, Washington, and Texas, and was a lead investor for the Oregon Technology Corporation. An avid cyclist, he founded the Fat Tire Farm bicycle company.

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Tracye McDaniel

As a widely recognized strategist with experience in all facets of economic development and travel marketing, Tracye has earned a reputation for creating mutually beneficial partnerships across a broad spectrum of industries.

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Tom Stellman

A childhood in South America inspired Tom to attend University of Texas at Austin’s Institute for Latin American Studies. Before founding TIP Strategies in 1995, he directed the Office of International Business for the Texas Department of Commerce. Tom spends his downtime on his mountain bike or behind the grill.

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