TIP Strategies is a privately held Austin-based economic development consulting firm committed to providing quality solutions for public and private‑sector clients.
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By: TIP Strategies
Ashton Allison, CEcD, joined TIP Strategies’ Seattle office as a consultant this month. Ashton has over 14 years of experience in marketing and economic development in the private, public and nonprofit sectors. He specializes in economic development marketing, including historical marketing analysis, strategic communications planning, branding, copywriting, media strategy and placement, community relations, and earned media strategies.
Before joining TIP Strategies, Ashton worked as an economic development practitioner and director of marketing for the Amarillo Economic Development Corporation (EDC). During his time there, Ashton was responsible for creating and managing the organization’s annual plan of work, strategic communications plan, and lead generation program. His work earned a Gold Award from the International Economic Development Council (IEDC) in 2011.
Prior to working for the Amarillo EDC, Ashton served as the executive director for Entrepreneur Alliance, a consortium of organizations promoting entrepreneurship and providing assistance to small business owners in the northwestern-most 26 counties of the Texas High Plains.
He started his career and spent over six years at a full-service marketing firm, where he served as a manager and copywriter for the Amarillo EDC account.
Ashton holds a Bachelor of Business Administration degree in marketing from Baylor University. He achieved his Certified Economic Developer (CEcD) designation through the International Economic Development Council in October 2014.